The Evidence

A probiotic is only as good
as the science behind it.

Three design choices separate Bobby’s Choice from a typical pet supplement — and each one is grounded in canine research, not marketing.

01

Strains from the wolf lineage

Dogs descend from wolves and share their core gut biology. We use strains drawn from this ancestral line — selected to survive, colonize, and thrive in a canine digestive system, rather than human-grade cultures repurposed for pets.

02

Patented microencapsulation

Stomach acid and heat destroy most probiotic cultures before they reach the gut. A patented encapsulation layer shields each colony through the journey, so a meaningful population arrives intact and active.

03

A complete tri-biotic system

Probiotics need a food source and signalling support to establish. We pair live cultures with prebiotics and postbiotics — a complete ecosystem designed to support the whole gut, not a single isolated dose.

Diagram of patented microencapsulation

How Protection Works

Alive where it matters

Each colony sits inside a protective matrix that resists acid and heat, then releases in the lower digestive tract. It’s the difference between a number on a label and a culture that can actually do its job.

Diagram of patented microencapsulation

How Protection Works

Alive where it matters

Each colony sits inside a protective matrix that resists acid and heat, then releases in the lower digestive tract. It’s the difference between a number on a label and a culture that can actually do its job.

The Gut Connection

Roughly eighty percent of your dog’s immune system lives in the gut.

Which is why gut health isn’t a niche concern — it’s connected to immunity, joint comfort, skin & coat, and how well your dog absorbs everything else they eat.

The Detail

Questions, answered honestly

What does “species-specific” actually mean?+
It means the bacterial strains were selected for their fit to canine gut biology, drawn from the lineage dogs share with wolves — rather than human strains sold under a pet label.
Why does microencapsulation matter?+
Most probiotic cultures are vulnerable to stomach acid and to the heat of manufacturing and storage. Encapsulation is a protective coating that helps a meaningful population survive to the gut, where it can establish.
What is a “tri-biotic” formula?+
Probiotics (live cultures), prebiotics (the fibre that feeds them), and postbiotics (beneficial compounds the cultures produce) working together — designed to help cultures establish rather than simply pass through.
Is it tested and quality-assured?+
Our formulas are manufactured in Canada to NASC quality standards. Each product lists its strains and CFU count plainly so you can see exactly what your dog is getting.

Science you can read on the label.

Species-specific strains, microencapsulated, in a complete tri-biotic formula. Free shipping on orders over $50.

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*Individual results may vary. These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease. These studies evaluate individual ingredients, not this specific product.